Ensures fair living wage for producers
Discloses the community being impacted
Reduces the environmental impact
Focusses on women producers
Created using handcrafted methods
Reduces/Reuses/
Recycles resources
Recycles resources
Made out of responsible materials
Biodegradable or environment friendly
Uses portion of proceeds to give back to the community
Tavaru, founded by Geeta Patil, works with handloom and handicraft artisans of north Karnataka to create optimally sewn and crafted textiles for home needs as a part of their initiative to revive and sustain traditional hand-crafting practices of the region.
It was started with the vision of creating a self-sufficient production system, created and managed end-to-end solely by women, with a larger goal of reinstating agency.
Quilted and hand-embroidered textiles form the basis of design, and their products are a canvas of expression where these women artisans have the freedom of exploration with color, texture, and stitch.
Purpose
Their purpose with Tavaru is threefold – Sustainable livelihoods, women empowerment through reinstating agency, and sustaining handcrafting practices in the region. Tavaru was started with the intention of creating employment opportunities for women artisans in the north Karnataka region through handcrafted products, upholding traditions of making, and hence the skill of upcycling discarded textiles. The process of quilting is meditative in itself. The quilts have been a way of self-expression and creative exploration for women who otherwise work on farms and take care of the household. Their vision is that women are involved in the entire process from sourcing, design, creation to marketing, and it evolves into a self-sustained system - one that is completely run by women with the goal of reinstating agency.