Focusses on women producers
Created using handcrafted methods
EarthRoute is an artisanal slow fashion brand. The merging of Indian traditional weaving and hand-crafted techniques with classic styling and ergonomics is at the core of their design belief. They design mindful trans-seasonal wardrobe staples and they produce them in small batches in the studio in Kolkata.
EarthRoute is ethical, transparent and is strongly committed to building a successful eco-fashion environment by following a fair and transparent supply chain mechanism. They believe in slow fashion and hand-craft the products. India and her rich crafts are what come alive in their works. They believe in creating authentic products that tell the story of the land and its people. They aspire to go back to the charkas and trigger a reverse migration of weavers and handicraft artisans back to their artistry from other means of livelihood where they had digressed to sustain themselves.