Launched in May 2019, Deco Talk is an innovative home décor, gifting, and lifestyle brand providing the best quality products with unique ideas. Inimitable class. Fearless and never boring. No kitsch. With this article of faith, they try to bring one timeless collection at a time. The brand realized that Indian households were becoming increasingly house proud and looking for ways to decorate their homes in a style and modern ways keeping eco-friendliness and sustainability in mind. At the same time, they also felt that there is a find for luxury products at affordable prices. This led to capitalizing on that void and Deco Talk was born.
Purpose
At Deco Talk, the artisans work with joy, no pretense, and dollops of relevance. There is always something unique and unpredictable – a thumbprint against standardization. They have a deep connection with nature and all things natural. This inspires them to produce everything pure, original, and handcrafted. Deco Talk loves nature and everything sustainable, recyclable and eco-friendly. Hence all the raw materials used by them follow the same guidelines.
People
The brand designs and produces a diverse range of products created by women artisans from the clusters of North East India, including textiles, handicrafts, accessories, home decor, and more. Their objective is for the products to reflect the unique artistry, traditions, and cultural heritage of Northeast India. Promoting and supporting the women artisan clusters has helped in contributing to economic empowerment and financial independence to them. It also helps in preserving the cultural heritage and traditional art forms of the region. More and more women are getting skilled in the business now. Thus, helping them overcome gender norms and societal barriers. The products are being made using traditional and eco-friendly techniques and materials hence it reduces environmental impact and helps in promoting sustainable consumption.
Planet
Sustainable products have a positive environmental impact compared to conventional products. Deco Talk's products are designed to minimize the use of natural resources such as water, energy, and raw materials reducing the strain on finite resources. Also, they aim to minimize waste generation through the use of recyclable or biodegradable material and hence alleviate the burden on landfills and also reduce pollution. They are trying to expand their market reach so that more and more people choose sustainable products and can make a positive impact on the environment.